Beautiful seasonal british flowers
About us
Willow & Maw is a floral design studio led by Lucy Maw. We work with clients who value quality and trust our expertise, helping to celebrate meaningful moments by elevating spaces with thoughtful, beautifully executed florals, delivered to the highest standard with care and precision.
Based from our Regent Street shop we design flowers for events and weddings across London and the UK, provide weekly floral arrangements for businesses, run beautiful flowery workshops and create thoughtfully composed bouquets for delivery Londonwide.
Seasonality is at the heart of everything we do. We work exclusively with British-grown flowers chosen for their beauty and individuality, offering something more characterful than the mass produced alternative.
Lucy brings over a decade of floristry experience alongside a background in the fashion industry, which informs a refined sense of colour, composition, and detail. As a passionate cut flower grower, she also incorporates flowers from her cutting garden throughout the season.
Committed to a more sustainable approach, we work closely with trusted British growers to ensure each arrangement is as responsible as it is beautiful. Whether you’re planning a large scale event, an intimate wedding, a dinner at home, or sending flowers as a gift contact us
“A huge thank you for your incredible work and creativity in making our wedding day so beautiful. Your patience with all our requests was truly appreciated, and the final result was absolutely stunning”
Send Flowers
Send a bouquet of joy. Artfully arranged British flowers delivered in a bouquet bag or glass vase, with a card for your message tied with a ribbon and bow. Note that our delivery service extends Londonwide but we don’t currently deliver nationwide.
weddings
Working with couples across the country we are excited to help bring your wedding day to life. Whether a bouquet for a small ceremony or a floral transformation, we collaborate closely with you to design the perfect arrangements for your day.
Subscriptions
Gorgeous bouquets of British flowers delivered monthly, bi-weekly or weekly. Designs differ every week emphasising the true nature of seasonality. Delivered in a return and reuse glass vase which we collect when arriving with your new flowers.
BRANDS
We work with brands to elevate events through thoughtful, design-led floristry. From intimate dinners to full space transformations, we ensure the flowers feel integral to the setting rather than an addition to it.
WORKSHOPS
Join us at our Regent Street space for a series of floral workshops marking British Flowers Week, a moment to slow down, create, and work closely with the most beautiful flowers the season has to offer.
Businesses
We offer a weekly flower service to hotels, retailers, offices, art galleries and restaurants throughout London using only British flowers and foliages. We also offer brand gifting, sending tailored flowers to your clients.
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Contact Us
If you have a wedding or event enquiry, are interested in working with us or have a question about our flowers, fill out some info and we’ll be in touch shortly, or email lucy@willowandmaw.co.uk. We are so happy to hear from you.
Alternatively pop in to see us at our Regent Street shop in Brityard, 285 Regent Street, London, W1B 2HQ